A Custom 404 Page
If you have your own domain name, you can create a custom 404 error page for your visitors. What does this do for you? It can help you retain visitors who may leave if they get the standard "File not found" page.
Using a robots.txt File
This is a useful file that keeps search engines from indexing pages you do not want spidered. Why would you not want a page indexed by a search engine? Perhaps you want to display a page that shows an example of spamming the search engines.
5 Easy Ways to Improve Your Website's Legibility
Websites that make their customers work to read them are not the best way to get business. Miniscule fonts, text in colors that make it hard to see against the background color, and lines that are piled on top of each other are problems, but they're easy to correct. Let's jump right in and look at five easy fixes